Doward, Jamie (15 September 2019). "After six deaths within the US and bans around the world - is vaping protected?". Villarreal, Marco (thirteen September 2019). "Owner of Tampa Vape E-Liquid shop says do not blame E-cigarettes for lung illness outbreak". In September 2021, BAT reported that Vuse was the most well-liked e-cigarette model in Canada, France, Germany and the UK, and that its Vapor Clearance business reached 7.5 million customers. By September 2023, nevertheless, Vuse's market share stood at 41.5% versus Juul's 24.7% market share.

On October 12, 2023, the FDA issued Marketing Denial Orders for six flavored Vuse Alto pods, including the Menthol pod. In the marketplace for disposable e-cigarettes particularly, Vuse ranked third within the US with a share of 21% in 2023, in response to figures by the Food and Drug Administration. In 2019, the US Food and Drug Administration began a evaluation process to determine whether or not R.J. United States Food and Drug Administration.

R.J. Reynolds promoted Vuse with print, direct mail, and Television promoting, the latter of which is very unusual for tobacco merchandise within the United States. These websites and message boards provide an area wherein customers can communicate with one another and supply support for one another, and share information about vaping cessation. Vuse managed 10% p.c of the American e-cigarette market, in comparison with Juul's 72% market share.

That is one percent behind Esco Bar and far behind Elf Bar/EBCreate, which is formally not authorized by the FDA. ††† FDA has taken action to address illegal flavored disposable e-cigarette products, together with the issuance of warning letters to importers, distributors, and retailers for the unauthorized sale of Puff Bar merchandise, the most commonly used e-cigarette brand amongst U.S. Declines in complete unit sales noticed throughout May 2022-December 2022 probably replicate multiple factors, together with native and state restrictions on flavored tobacco product sales, FDA regulatory actions, potential COVID-19-related supply chain disruptions, Vape Starter Kits inflation, and vape kits a current proliferation of massive format disposable e-cigarettes capable of delivering thousands of "puffs" that may permit increased nicotine consumption per unit.

First, gross sales information from tobacco specialty shops, Cheap Vape Sale together with Cheap Vape Accessories Sale (Full Piece of writing) outlets and web retailers, were not obtainable. †† The present study’s findings indicate that after this announcement, retail sales of mint- and different- flavored prefilled cartridges halted while notable increases in sales of fruit- and mint-flavored disposable products occurred.